During the time of Covid19 circuit breaker, everyone was busy stocking up on essentials items at home. NTUC wanted to push their alcoholic beverage and snacks on their site without being too hard sell. To address this, I designed an animated web banner featuring a home setting "bar counter" using the graphic device of a Neon signage found in bars as part of the design. The sales of the alcoholic drinks and snacks went up by 30% after we launched it online. Other adaptations that supported the campaign were edms and web banners.