With the pandemic spreading rapidly all over the world, the fake news and myths about the coronavirus was also spreading rapidly.  With many people sharing these so called "news" without verifying them. I decided to do an initiative project by combining old school hand-inked typography illustrations and programme it on 360 platform to bring that message alive. All these were done during the circuit breaker working from home. As Zoom has become a highly used video call for corporate meetings during that period, the message was also available on zoom background that is downloadable via google drive. Sharing the message becomes easy as people started downloading it to use for their meetings.

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To view the Facebook 360 post, click here bit.ly/3Puf4WF

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Results: In a matter of 2 weeks, online engagement increase on the facebook and google zoom wallpaper downloads to about 25% – 30%. The World Health Organisation (WHO) was also tagged to share the initiative idea.

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